Customer Reviews: after the product is delivered and sold, business owners need to reach out to their customers and ask for reviews, good OR bad. Reviews hold business and employees accountable. Businesses are monitored by reviews. It’s accountability, essentially. When a customer gets an email, they need to review the company to see how good or bad the company did. Don’t hold back! Company owners need customer reviews and opinions to hold their company accountable. It’s so, so important for good business.